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How to build brand authority using content writing

Thinking of a strategy to uplift your company’s ranking and brand authority? One of the easiest and cheapest ways to achieve this is through quality content. Building up brand recognition and authority has never been an easy task with hundreds of brands popping up in every nook and corner of the city. Standing apart from […]

How social media marketing helps amidst global pandemic?

During this pandemic, when people are physically separated, social media is the only thing that connects one another. As a prominent company, you might get confused as to what to post on social media during such situations. As a leading digital marketing company in Kochi, we could help you with social media marketing. This is […]

The battle for traffic: Organic SEO V/S Social media marketing

Are you in search of better traffic for your site? Site traffic is an important yardstick that marks your site’s overall success and pushes your potential customers to buy more thus increasing your sales. But have you ever wondered what would be the best way to upsurge your traffic! SEO and social media marketing are […]

How businesses can improve visibility of their Apps/Website through SEO/ASO

If you aren’t convinced that ASO/SEO is a good online strategy, you will be after reading this. Why you should consult a digital marketing company? Your business obviously has a purpose. You do business to earn profits. How can you earn a profit, if your brand is not visible to your customers? How could you […]

Digital marketing trends 2021

Goodbye 2020!!A revolutionary year that turned in to change many of our lives upside down. 2020 has also brought in a new technological revolution with many more companies turning to digital marketing realizing its plethora of benefits. Once you dive into a technologically parallel universe there is never a turning back. Digital marketing agency in […]

How a digital marketing agency help your business to grow

Are you stressed about your company’s stagnant state and looking for a solution to improve its ranking? No more stress for you, we are here to help. The fitting solution that gives a break to your tension is to hire a digital marketing agency. Digital marketing agencies are agencies that are focused on result based […]

HOW DIGITAL MARKETING CAN TAKE YOUR BUSINESS TO SUCCESS

Are you looking for better reach and higher sales for your company? Have you thought about the reason why your business is stagnant in midway? Maybe you just need a change in your advertising strategy. This new technological era has kicked off a new mode of advertising called digital marketing. With the technological advances, we […]

HOW TO BOOST THE SEO RANKING OF AN E-COMMERCE WEBSITE

Are you looking for a hike in your SEO ranking for your E-commerce website? It is indeed true that ranking higher than your competitors increases your chances for higher sales. Organic traffic is for sure an inexpensive way to drive up your sales, unlike paid campaigns. However, many online companies don’t give much attention to […]

How Content Marketing Drive Sales for Your Business

Gone are the days of real face to face sales as well as marketing and here is the time when customers choose you from behind their screens. You shouldn’t be surprised that the spending on content marketing has been considerably increasing over the recent years considering its merits.  As a leading content marketing company in […]

Track you YouTube growth with these important metrics!

If you are a person who is thinking of including video content as part of your marketing strategy, then YouTube is definitely going to help you attain more reach and visibility with your video content! Did you know that YouTube stands second to Google in terms of getting the highest number of searches! This factor […]

Best Practices to Generate Backlinks to Your Website

There used to be a time in the history of online marketing when SEO was very simple with little or no effort to gain profit. SEO techniques consisted of simpler actions that did not need any complex thinking and could be administered by anyone. But, those times have changed drastically and currently in the era […]

SEM for more profit through business marketing!

We are witnessing a steady increase of competitiveness in our online market places nowadays, the cause of which contributes to several factors such as an upward surge in the usage of internet and social media platforms worldwide, several businesses coming forward with their own online identity and space in the digital medium, etc. SEM or […]

Facebook messenger marketing and chatbots for growing your business

As one among the most influencing of strategies present for today’s marketers, Facebook messenger’s marketing options have gained more popularity than ever in its history. It sprouted to the optimum level with the advent of chatbots option in the messaging platform thereby making it one of the biggest trends present in the field of marketing! […]

Here is how you can successfully build a personal brand on Instagram!

As we all know, Instagram is now one of the top social media platforms that record an upload of more than a hundred million posts per day. If you are in search of the best social media platform to successfully build a personal brand, Instagram would be the suggestion from most of the reputed and […]

Enhance your Google’s Ad quality using these techniques!

If you are in search of finding ways for popularizing your business in the online platform, Google Ads would be the perfect tool for you start off with! These ads that would be displayed on Google’s search engine results is sure to benefit your business in one way or the other! As one of the […]

Best Ways to Increase Sales Using SEO

In this digital era, the existence and survival of a business is very much depended on its engaging social presence. It has become an essential part of the sales field to always promote a strong social media presence to imbibe more profit. And the most important feature that you should be aware of when concentrating […]

How can you create business leads from YouTube account. Let’s know how to create a YouTube brand account following these steps.

YouTube as we all know, is an online platform that is used for the purpose of video sharing. This American video sharing company was formerly owned by individuals from whom Google bought the platform in the year 2006 and have ever since functioned as one among Google’s subsidiaries. The evolution of YouTube as a platform […]

How to create a facebook business page easily

During childhood days, when people asked us who we wanted to become, few were those who replied that they wanted to be a businessman or an entrepreneur. These fields were alien to us earlier and were considered to be composed of several risk factors. But those times have changed! Students and youngsters are now into […]

Rebrand of Google plus platform announced!

Google has announced and confirmed the arrival of its new platform that is rebranded as Google Currents along with the official removal of Google Plus. Google Plus have been termed as a failed social network from the Google company since a long term. The arrival of Currents can be seen as a trial by Google […]

Best tips to boost your social media activities

Pursuing your business in this digital era pose several challenges. The days when you used to simply get along with your business, without much a number of competitors are long gone because of the emergence of digitalisation. Nowadays, it is considered mandatory for a business to have an amicable online presence in order to survive […]

How does a digital platforms help in public relation

The world and its behaviour as we know it has been witnessing constant tremors of changes since the idea of globalisation and digitalisation were introduced. Unlike the early times, people are more engrossed in the usage of digital platforms for several purposes in recent times.  The number of internet users is increasing day by day […]

How digital marketing makes an impact on your sales and revenue?

Induce a positive impact on your sales and revenue with the help of digital marketing!  And how it differentiates over traditional marketing. There was a time in our past when no one had even thought of something such as digital/online marketing, where everyone depended on sale in the “physical“ sense. That time has changed and […]

Have ideas on branding and marketing your products online? Here is how social media platforms can help you!

Nowadays, having your products and services marketed online is as important as it is done offline. In this age of digital trend, it is better for your products to have an online digital branding for better growth and visibility. This process can be referred to as social media marketing wherein social media platforms are engaged […]

Want your website to rank on Google? Remove these 8 things from your website and see the result

It is the dream for each and every person who owns a website to get ranked higher on Google as it will increase their visibility. The search results that come on top of the page are only considered relevant by the users. People are not at all interested to take a look at the search […]

Wish to increase your business? Here is how SEO can help!

Most of the clients who are new to the world of digital marketing would be having so many queries regarding how to increase their business via this medium. There are so many divisions within that of digital marketing of which SEO optimization can be considered one of the most important factors. SEO? SEO stands for Search Engine Optimization, which is […]

The ultimate guide for a perfect Off-Page SEO

Search engine optimization (SEO) is the way of optimizing a website with the goal that it performs well in organic search. It is a set of rules for optimizing your website so it can accomplish higher rankings in search engines organic results. Wherein you plan and execute exercises with an emphasis to rank on the […]

12 Digital Marketing Trends In 2020

According to today’s world scenario, new innovative digital marketing trends are one among the top priorities in most of business/entrepreneurs. 2020 is going to be a fast-moving marketing technology where we can’t predict the customer’s interest/behaviour. Let’s go through some of the latest digital marketing trends for 2020. Artificial Intelligence This year (2020) may be […]

8 Principles for good Website design

Building an effective site consistently expects you to get the basic right in the main case. Everybody will have an alternate assessment of your site, and sometime these conclusions could be total inverses from each other. Website composition is simply so natural nowadays. With exceptionally quick web speed and refined programs, creators scarcely need to […]

HOW CAN SITE SPEED INFLUENCE SEO

Page speed is defined as the time taken by the server to display all the content present on a specific page. Site speed is similar to page speed but differ in certain ways. Site speed is referred to as the average speed of several pages on a website. It was stated by Google in 2010 […]

Latest trends in SEO

The term SEO stands for Search Engine Optimization. To simply define it, SEO is the process of alluring traffic from search results on search engines. SEO assists you to increase the quantity and quality of traffic to your website via organic search engine results. To induce more information, we shall break down the meaning of […]

Featured Snippet

In recent years Google has been adding more and more information to the search results, aside from the organic search results, in order to improve the search experience. What is Featured Snippet? In January 2014 Google introduces the Featured Snippet format. Featured Snippet is the selected search results that are featured on top of Google’s […]

The new Google Bolo app

Google steps up to empower India in education, launches new application Google Bolo for the school kids to learn and read better. Google plays an effective role to provide knowledge and information on a vast level which is easily accessible to everyone. Looking at the education level in northern part of India, Google came with […]

Digital Transformation in India. – The future Era of Digital Marketing

                      As an emerging country in the world India becoming a new face of digitization. As for where some of the other countries are developed and have immense growth due to digitization. Now in India, the self-emergence of knowledge, small industries understand the value of […]

Digital Marketing Trends in 2019

The Digital Marketing Trends that was used last year may not be used in this year as new technologies continue to evolve. Every year, new technologies come out, existing technologies get smarter and prospects get smooth and more bombarded with marketing. The world of social media is constantly changing, bringing new trends, ideas, and unspoken […]

Best Steps to Market your Business

Marketing is crucial to business growth and success, however many entrepreneurs struggle to get it right. To properly market your business, you must need to follow some steps – define a targeted market, discover what products customers in your targeted market. A marketing plan powers your business and plays a vital role in making the […]

Importance of Digital Marketing

Online marketing was just a new and different way to the market. Importance of digital marketing for business lies in the option to select your method of marketing as per your budget. It exposes the new form of media on which to canvas the goods and services. But within the few years, the importance of […]

Simple steps to create an E-commerce website

In this Digital World, starting an E-commerce website is the perfect decision that any business should take. If you own a physical retail store or not, it is must to get an online store in your name to reach out your products to millions of customers all over the world. However, to build any successful […]

Is that HTTPS Good for SEO?

Back in August of last year Google officially announced that switching your website over to HTTPS will give you a minor ranking boost. If you’ve been doing some online searches (scoping out your competition, perhaps? Looking for a company to remodel your kitchen?), you’ve probably noticed both HTTP and HTTPS sites. What is the difference […]

The Best trends in Digital Marketing that startups need to know

  Big data : The Big data can be useful to startups in various ways. Big data is mostly used by the professionals to get a better understanding of their target audience Big data is no longer absolute to data analysts. The use of big data can furnish t he marketers and startups with a […]

How to Create a Campaign in Google AdWords:

A campaign is a set of related ad groups that is often used to organize categories of products or services that you offer. You’ll need to make at least one campaign before you can create ads in your account. To start your campaign, go to https://adwords.google.com, find the ‘Get started now’ button, and sign up […]

How to integrate Digital Marketing with Business

Integrated Digital marketing is no longer about simply adding online channels to the media mix, it is about integrating digital marketing into all streams of marketing. Digital marketing engagements are always various, solving for specific digital marketing challenges while building ongoing client efficiencies and potentials. Integrated digital marketing puts the limelight on the importance of […]

Search Engine Marketing Trends in 2018

In Search engine marketing , few methods are been  quickly evolving as search engine optimization (SEO). Data, Analytics, and Reporting The success in search engine optimization (SEO) has always gone to those businesses and their agencies who have the best data driven processes and people to give attention to the detail needed to compete.

How to Boost Your Blog Traffic through Social Media

People are changing their lives daily with blogging, whether it is through personal stories, building resources for others or using a blog to generate some extra money on the side. Traffic is one of the most important parameters for your blog; the more people who find your blog, the more people who will read your […]

DOES CONTENT MATTERS IN OUR WEBSITE?

Importance of Content in Our Website Today, nearly every online marketer knows that content is king. Regardless of how pretty and well organized your website or blog is, none of it matters if you don’t have the content to back it up. Your website content can make or break a business deal. You can draw […]

How to Show Up in Local Search Results?

Local Business Result If you’re having trouble getting your local business website to show up in the Google local 3-pack or local search results in general, you’re not alone. The first page of Google’s search results seems to have gotten smaller over the years – the top and bottom of the page are often filled […]

How to Stay on Top of Google Algorithm Changes?

Google’s SERPs change every day. Sometimes it’s you, sometimes it’s your competitors trying to outrun you, and sometimes it’s Google itself update its algorithms (John Mueller from Google confirmed that algorithm changes happen on a daily basis). Because of the rivalry, rankings of different domains change constantly. Everyone is searching for new keywords, developing new […]

20 Top Signals From Google Analytics

In 2017, data drives every aspect of business. From predictive analytics powered by artificial intelligence, to data-based operating systems that allow businesses to perform just about any task with an immediate backdrop of company data, businesses are growing increasingly savvy about how to use data to guide their every step. The story is no different […]

Top ways by which Social Media Can Boost Your SEO

Social media is an amazing and proven way to grow an online brand, and all it takes is creativity, passion, and consistency to proceed in the right direction. If you have not yet entered the social media, take a moment to prepare a plan to create your profile and start building your online community. Regardless […]

Top 10 Services Offered By Digital Marketing Companies In Kerala

Services of Digital marketing companies in Kerala  is considered to be are an important element for any business model, and should always be part of your overall marketing strategy.  While it is possible to undertake online marketing yourself, unless you have a thorough understanding the concepts, you may not use it to its best effect. […]

5 Simple Steps To Create Effective Digital Marketing Campaigns

Are you experiencing a creative drought? Or are you bursting with creative ideas for your digital marketing campaigns, but stumped about ways to validate these ideas? Here are five  simple ways you can come up with more creative digital marketing campaigns to achieve your business goals today, no matter where you are in the campaign […]

How to increase your blog traffic?

The bad news is that it’s not quite that simple. Was Japan built in a day?  NO Then why to worry. It takes doing several things right—and doing them over a long period of time. The good news is that it’s not rocket science. I have used several basic techniques to increase my blog traffic […]

7 top cases to increase your Twitter engagement

1. Insert Links Into Your Tweets   Who says social media marketing is not an effective strategy? On average, tweets with links generate about 86% more re-tweets. This is because link insertions elevate reader interaction. When 36% of tweets are made with links, it is worth considering as a viable strategy.   In order to set […]

Top google ranking factors a SEO beginner should know about

  Google uses about various factors to rank a site.It doesn’t matter how accurate this number is. The sheer magnitude of it is still intimidating. Especially for someone only starting to rank their site.But here is the catch. Not all those factors are equally important. Some are indeed a must haves but others might not […]

Top 9 keyword research tools to find the right keywords

Here we’ll cover the nine best tools out there for performing keyword research for your website content. Before we get started though, let’s briefly go over two important things to consider as you do your research: relevance and (if applicable) location. Keyword Relevance Relevance is the most important factor to consider when choosing the right keywords for SEO. Why? […]

Smart methods to grow your business with ratings and reviews

Reviews or testimonials are mostly said to work on the basis of digital marketing. Social proof is a psychological process in which people copy the behavior of others, in an attempt to reflect correct behavior. Testimonial tells you that someone you can identify with has bought a product and loved it. That must mean the […]

How to examine the performance of your social media channels?

You people will be wondering if your social media marketing efforts are paying off? Do you want to  understand what’s going on? A social media analysis will help you to find the impact of your social media tactics. In this article, you’ll discover how to perform an audit of your social media channels. When you […]

How would you can analyse your branding reports from Google Analytics ?

Google Analytics provides some great  reports to work with out of the box, but the ability to customize and build your own reports from scratch is what allows marketers to gain truly valuable insights from the tool. Not only is this a huge time saver, it’s also a great way to get ideas for reports […]

How the voice search affects SEO?

    Google and Siri started voice search, but Amazon’s Echo really got the ball rolling. When it was launched in 2015, it was seen as a fun voice recognition  that everyone would want for a few months before forgetting all about it. No surprise, then that Google has been quick to join the fray, […]

Single Page Websites: Is It Good or Bad for SEO?

Single page websites going popular right now. Most of the companies are choosing them over elaborate multi-page sites to meet the needs of their businesses. But does the design of your website impact your SEO? Could a single page site actually hurt your chances of ranking with Google? Below, we’ve explored some of the pros […]

How to create a SEO friendly blog?

For some, writing for SEO purposes and writing to attract and captivate your audience could seem two contradictory goals. I totally disagree with this. Indeed, if you not only want a good but also an SEO-friendly blog post, the words you want to be found on should be in a very prominent place. But, using your […]

What you mean by bounce rate? How to improve this?

Bounce Rate in Deep Before we search for our bounce rate, we have to fully understand what bounce rate is. Bounce rate is the percentage of visitors who come to your website and leave without viewing any other pages on your website. If you look on the statics in Google Analytics, you will see a […]

7 Top Techniques to improve your traffic

Techniques to Improve Traffic 1)  Get Ready to Create Your Own Domain and Hosting Is A Must Right off the bat, most people don’t realize that free website setups won’t do a thing for your SEO.  Essentially, Google looks at your free website and says ‘if you were really serious about this you’d purchase your […]

7 TOP SIGNALS – IT’S TIME TO TALK TO AN SEO AGENCY

There are certain elements of SEO that are largely doable by just about anyone, especially in those early growth phases. But when do you reach that point of too many hats? When are you expecting a little too much from your web designer? When is it time to talk to an SEO agency? Consider some […]

Footprints of Digital sector in Union Budget 2017

Technology based companies have appreciated government’s move to digital economy and cyber security measures announced in the Union budget today. Amid government’s push on digital transactions, Finance Minister Arun Jaitley in his budget speech today announced setting up of a Computer Emergency Response Team to strengthen security of the financial sector amid increasing incidents of […]

How to generate traffic to your website?

Deficiency of website traffic is one of the most common issues I came to know from business owners. Many report having lost a significant percentage of their search traffic over the past year or two, and are continuously looking for new ways to drive relevant traffic to their site. This article is an attempt to […]

WHY CUSTOMERS LEAVE WITHOUT BUYING?

At the last sequence we have provided some top tips guidelines for startups this section will teach how to attract the customer and transform into appropriate conversions. Your company has just launched a new and improved website. You’ve spent months designing and optimizing it. No stone was left unturned. Or so you thought. You’re getting tremendous […]

Digital Marketing Strategies For Start-up Companies

Last time we have undergone discussion on 4 Tips for Choosing the Perfectly Sounded Branding Agency and now we have chosen a new topic for start-ups. Having a strong online presence has become a necessity for businesses of all sizes.     Statistics show that more than half of consumers turn to the internet for […]

4 Tips For Choosing The Perfectly Sounded Branding Agency

    Branding is both a big topic and an inexact theory. There is no wonder that there are so many choices when it comes to choose a creative team to help you share your story with the world. From part-time web and graphic designers to experienced branding gurus, there is a lot to consider […]

How Digital Marketing helped in Donald Trump’s win.

  During early morning hours of November 9th, Democratic voters across America were left scratching their heads. Every major poll pointed to Hillary Clinton winning the election. But see what happened? Blogs, news sites, and pundits all talking on Trump’s surprise victory. But regardless of the emotions and politics surrounding the election, Donald Trump won […]

End This Year Delightedly: Ways to Stay Motivated In 2016

We’ve got only few days left until the end of the year and you can probably feel it’d be pretty easy to sit back, let things slow down, and expel the most. You could take a breath, make a plan, and finish the year off STRONG. Here are some ways to end this year pretty […]

Top 6 SEO Ideas Set To Affect Your Ranking In 2017

First Penguin, then Hummingbird and now RankBrain, there is no stopping Google with its whole list of updates. As we leave 2016 and move on to 2017, the SEO market is seeing a shift in the autonomy of Google as the premier search engine. Facebook and Yahoo have come from behind with their own algorithm […]

7 Top Sites To Increase Traffic To Websites

Why everybody keen on SEO and social media marketing? Everyone wants traffic to their websites, and both seo and social media marketing sources are huge.YouTube, Google, Facebook, and LinkedIn are the top 20 traffic sites in the world.Though you’re a fashion designer, SaaS marketer, or good travel blogger, you can find your targeted audience through […]

Google Analytics Compared

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All-in-One Single Post Type without Sidebar

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Inbound Marketing is Killing You

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Growth Hack Made Easy

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All-in-One Blog Single Post with Sidebar

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Is SEO Dead in 2016 ?

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How to Get More Conversion

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SEO Tips and Tricks

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Top 10 SEO Blogs in 2017

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How to Increase Sale in 2016

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Content Marketing Made Easy

Virality The Cloud content marketing thought leadership. Alignment platform phablet. CRM scalability mobile ready.

Here’s What We Learned About SEO

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DOES CONTENT MATTERS IN OUR WEBSITE?

DOES CONTENT MATTERS IN OUR WEBSITE? Today, nearly every online marketer knows that content is king. Regardless of how pretty and well organized your website or blog is, none of it matters if you don’t have the content to back it up. Your website content can make or break a business deal. You can draw […]

Top Ten SEO Blogs in 2015

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Rule 40 Update: The actual Olympic Marketing Medalist

No doubt in that, Olympics provided a lifetime opportunity  not only for athletes, but also for marketers. Over the past four years, the marketing topography has changed dramatically due to advance in technologies, strategies and understanding. For marketers, keeping up with these changes has been the easy part, developing strategies that effectively influence demographics without […]

Best SEO Company in Kerala, India With Top SEO Services – TGI Technologies

TGI Technologies  combine an innovative approach, creative thinking and a full understanding of today’s fast-moving tech world to market a range of services to the online world. We will deliver a web marketing solution to you that is relevant, adaptable, effective, and will provide an exceptional return on your investment. Our SEO services in Kerala, […]

Is your HTTPS setup causing any SEO worries?

Google stated that sites using HTTPS will be given only a slight ranking boost, many websites have experienced losses due to improper execution. Google making a push for sites to move to HTTPS, and many of them have already started to include this as their SEO procedure. Recently google analysed that about 34 percent of the […]

How to build brand for business through online

Online Branding is very important for businesses. Indeed, many corporate brands try to look more like small firms in order to appeal to consumers that prefer to support independent brands. They recognize the link between successful businesses and strong branding and aspire to build a brand that emulates similar success for themselves. And they understand […]